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MUSE collaborated with BOOHOO on a 3-month social media campaign in the build-up to Christmas. All 35 exclusive MUSE talent were tasked to create 10 posts and 10 stories in line with the brand’s vision. This resulted in over 4

Following the launch of “reels” on Instagram, MUSE contacted Boohoo with a proposal of how they could take advantage of this new feature using our talent. Boohoo received 20 reels from MUSE talent which amassed views over 1.2 million and