Lily Rowland for ASOS

When wanting to book in a model to be the face of their upcoming campaign shoot, the popular online retailer, ASOS, approached MUSE The Agency. We sent over our extensive modelling roster to the brand, which consists of both fresh faces and our more well established talent. After careful consideration, ASOS hand selected our teenage dream, Lily Rowland, for this once-in-a-lifetime modelling opportunity.


Wanting to advertise their summer collections as effectively as possible, ASOS took the campaign shoot to a luxury location in Portugal, flying our MUSE out with the production team and other models. Once out there, Lily went above and beyond to ensure she brought the energy to all of her shoots, producing beautiful images which effectively advertised the clothes.


We are so proud of our MUSE, despite being new to the modelling game, her career is off to an impressive start and we can’t wait to see what the future holds for her.