EMILY SHAK x LUXE TO KILL

As part of Emily’s long-term Brand Ambassadorship with Luxe to Kill, Emily was asked to create her own collection to launch in October 2020. MUSE 360 designed and produced high-quality campaign content in various locations including video and BTS content. The collection was a huge success with many pieces selling out within a matter of minutes. The MUSE Talent team developed and created a large social campaign to amplify reach for the collection which included over 50 MUSE talent and various other well-known influencers.